Aliona DANILIUC, PhD, Lecturer, USM
Alexandru GRIBINCEA, PhD, Professor, USM
The signing of the free trade agreement with the EU requires the inclusion of Moldova in the European Economic Area, opening tremendous opportunities for our country regarding the access to goods and services offered on the European market and the development and promotion of implemented structural reforms to increase the competitiveness of products and the national economy. In the Moldovan economy, competitiveness should be considered at macro and micro level. Thus most competitive companies and products allow local markets to withstand the additional competitive pressures from EU producers. Also Moldovan companies must find new markets for domestic producers or to expand to the new one in the EU, exploiting the competitive advantages of the country. This agreement will open new economic opportunities for local businesses, thus increasing their income and boosting state efforts to further diversify reforms.